Your AI assistant is only as useful as the context it can reach. Without a connection to your live product data, ChatGPT doesn’t know your roadmap, your objectives, or your customer feedback.
By connecting ChatGPT to Craft.io through the MCP server, ChatGPT can securely work with your live product data and take actions in Craft.io based on your existing permissions.
Connecting through ChatGPT requires adding Craft.io as a custom MCP app. You only need to set it up once.
Before you begin
Access to the Craft.io MCP server is gated at the account level. If any of the requirements below are missing, reach out to your account admin or your Craft.io Customer Success Manager.
You will need:
Your Craft.io account on an Enterprise or Trial plan.
MCP enabled for your Craft.io account. Your account admin can confirm this.
An Editor seat or above in Craft.io. Contributor seats do not currently support MCP access.
A ChatGPT plan that supports custom MCP apps.
💡 Using ChatGPT Business? Only a workspace admin or owner can create and publish a custom MCP App. Once the Craft.io MCP App has been published to your workspace, individual users can connect their Craft.io account.
Enable MCP for your Craft.io account
MCP access is controlled by a single toggle at the account level. It only needs to be switched on once, and only an account admin can do it.
Follow these steps:
Open Account Manager, then select Account settings.
In the account settings tab, find MCP.
Switch the MCP toggle on. This lets external AI tools, including ChatGPT, connect to your Craft.io spaces through the Model Context Protocol.
💡 Note: you must be an Account Admin to access the account manager settings. If you do not see it in your avatar, reach out to your Customer Success Manager.
Add Craft.io as an MCP App in ChatGPT
You only need to do this once. After the connection is created, Craft.io will be available to ChatGPT as an MCP App.
Follow these steps:
In ChatGPT, select Plugins from the sidebar, then click Add → Create MCP App. The New Plugin window opens.
Enter Craft.io as the name and keep Server URL selected under Connection.
Enter the MCP server URL that matches your Craft.io hosting region:
US:
https://mcp.craft.io/mcpEU:
https://mcp-eu.craft.io/mcp
Leave Authentication set to OAuth and Advanced OAuth settings unchanged.
Check I understand and want to continue, then click Create.
Authorize Craft.io
After creating the plugin, ChatGPT will prompt you to connect to Craft.io.
Follow these steps:
On the Connect Craft.io screen, click Continue to Craft.io.
If you have access to more than one Craft.io account, select the account you want to connect.
Review and accept the terms and privacy policy. You’ll only need to do this the first time.
You’ll be redirected back to ChatGPT.
That’s it - Craft.io is now connected to ChatGPT.
What you can do once connected
Once connected, ChatGPT can work directly with the product data already in Craft.io - including your roadmap, objectives, product items, and customer feedback.
ChatGPT can retrieve and analyze this information when you ask, helping you understand what’s happening across your product, synthesize insights, and turn those insights into action. It can also create and update content in Craft.io, based on your existing permissions.
For example, you can ask ChatGPT to:
Understand: “What are the main priorities on our roadmap this quarter?”
Synthesize: “Summarize the top themes from customer feedback related to onboarding.”
Create: “Create a product item for the new onboarding flow based on this conversation.”
Update: “Update the status of these items and add a summary of what changed.”
You can continue working naturally in ChatGPT while Craft.io provides the product context behind the conversation.
View and manage MCP access
Craft.io MCP access follows your existing Craft.io permissions, so users can only access the product data they’re authorized to work with.
Account owners and admins can review and manage who is connected via MCP by navigating to Account Manager > MCP Users. From there, they can change a user’s permission level, narrow their scope to specific spaces, or block access entirely. Changes take effect on the user’s next request, and access can be adjusted or restored at any time.
For more details on permissions and access controls, see MCP User Access Management.
What comes next
How to authenticate with the Craft.io MCP server - understand the Craft.io sign-in and authentication flow.
MCP security and AI data handling - learn how identity, permissions, activity logging, and data are handled.
Craft.io MCP server and REST API: what's the difference? - understand which integration approach fits your use case.
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