The best way to describe discover is as the first editor made specifically for product management! Here you can define and describe your user stories in the most visual way, add your product screens and annotate your stories directly on top of them and choose how you are viewing your product as a document or as a user story map


 This is where the strategy and basic info and entities of your product go. Add your product summary so everyone will be aligned, set your product personas and describe your positioning and go to market strategy – just choose from a multiple predefined topics or create your own.

The following predefined topics are available: 

  • Summary - describe your product and solution, what does it do and why are you creating it?
  • Goals - what are the high level goals your product is set to achieve (i.e Increase Active User Base)?
  • Initiatives - What initiatives are planned to achieve your goals (i.e Incentives for users to invite more team members)?
  • Personas - what are the characteristics used to describe the users of your product?
  • Target Audience - for which customer / company segments are you targeting your product?
  • Positioning - where is the product positioned in the market segment? what is your positioning statement?
  • Competitive Landscape - Who is your competition, what key information can you enter about their products?
  • Supported Platforms - what are the platforms your product is supporting and will support?
  • Supported Browsers - what browsers and browser versions your product will support?
  • Keywords - what are the main keywords representing your product?
  • Terminology - what is the common terminology used by your product?
  • Notification Events - what notification event will your product send out?
  • 3rd Party Services - what 3rd party services will your product use?
  • Environments - The technology stacks you will use to build your product? 
  • Custom - You can also add your own custom strategize topic.


 Define is where you ideate and define your product. On the right, content area of define, you can see your Epics, Stories and Requirements. Craft doesn’t show Improvements, Tasks and Bugs here since this area is intended for reviewing product definition in an easy, visual way. For reviewing and managing all items in your product, we’ve created the Stories workspace.

Define Layouts

 Since everything you create in your Craft editor is structures, you can then view your definition document in multiple layouts:


The Document View:

 Designed to be read and edited like, well… a document. Great for writing detailed user stories, requirements and acceptance criteria, manage designs and states and communicate it to members of your team.

You can add Themes and Epics to your document from the left panel, and add stories inline directly in the right content area


Story Map: 

Story map is the perfect way to ideate and see your entire story in a sticky note style view. here you can easily create your user flow, drag cards around and set priorities using dividers. Story maps are shown per Theme, so Epics become your Story Map backbone (the top row) and under each Epic all of its User Stories.

Searching and Filtering

Craft offer a powerful searching and filtering throughout the product. You can search and filter with ten’s of available modifiers, see instant results inside our search panel or apply them to any workspace, you can also save your search for later or export their results as a .csv file.


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